From the time I learned I was pregnant my focus has been on the birth and development of the baby. I read countless articles, books, 2 weekend workshops and plenty of conversations all around this new experience.
But like most busy parents-to-be's...I would get home and want to turn on the television instead of read a book. Or, I would lose track of how much time has passed and realize that I have lots of reading and questions still unanswered.
To date, there has been one great online program that I would highly recommend - BabyCenter - that has kept me on track.
What makes this one-stop shop so good?
1. Branded content. Articles, forums, pictures and video that are helpful for all parents.
2. Push messaging. By signing up and filling in a quick survey (due date), you get weekly messaging of how your baby is developing.
3. Interactivity. Calculators to track everything from growth to costs all in one area.
The key lesson to take away. RELEVANCY.
The content on the site is extremely relevant to new parents that it becomes a place to come back to for answers and hopefully, to provide answers as well.
PS. Check out Johnson's Baby - another great website for the world after labour.